Polestar 2 themes: an introduction
There can be too much of a good thing. Too many choices lead to confusion. How many people can make an informed decision when attempting to pick from a seemingly endless array of options?
So, we kept it simple. The material and colour palettes of the Polestar 2 are carefully curated, an intentionally small range of options which all work together.
Some of our designers, following their wandering muse to different cities around the globe, have made their own configurations. We’re calling them themes, and each theme is named for the city by which it was inspired.
And just as each of those cities has their own distinct personality, each theme puts a different aspect of the Polestar 2 in focus. The high contrast of the Shanghai. The timeless modernity of the London. The unflinching consistency of the Berlin.
These themes show that different configurations all work. There are no bad combinations. Just the right amount of a good thing.
Polestar at the Met Gala
Few things occupy the space where design, art, and innovation meet as naturally as fashion. The runway is a known environment for true experimentation, showcasing new techniques, materials, and design philosophies to audiences eager to see what’s next and what’s still in the realm of fantasy. The Met Gala, colloquially known as “fashion’s big night out”, is where the who’s who of this world congregate. And to meet up at this meeting of minds, participants took another thing that’s perfectly at home in the middle of the Venn diagram of design, art, and innovation: Polestar 2.
All aboard: the Polestar referral programme
Enthusiasm is contagious. Upon discovering a new hobby, restaurant, or band that you cannot get enough of, the urge to spread the word to friends and family is never far behind. After all, sharing is caring. The path towards greater electric mobility is indeed a journey of shared excitement. And we know that getting behind the wheel of an EV can have the same impact. Which is why we’re launching the Polestar referral programme.