Polestar 1 meets the press
The Polestar 1 offers a driving experience unlike any other. We’ve been saying this for a while. And so far, the only people who could attest to it have been, well, Polestar people. Engineers, designers, and so on. Their opinions are qualified, but they’re definitely not unbiased.
So we invited the automotive press to try for themselves. Journalists from Norway, the US, Germany, Canada, the Netherlands, the UK, and Sweden (naturally) travelled to Gothenburg to sit behind the wheel and create their own Polestar driving experiences.
Every journalist who emerged from the car, whether after driving it themselves or riding shotgun for one of development engineer Joakim Rydholm’s “dynamic driving experiences”, had a smile on their face. Even the curtains of rain which signify a Swedish summer day couldn’t dampen people’s spirits. See a smattering of their thoughts below, and click on them to read the articles:
Polestar at the Met Gala
Few things occupy the space where design, art, and innovation meet as naturally as fashion. The runway is a known environment for true experimentation, showcasing new techniques, materials, and design philosophies to audiences eager to see what’s next and what’s still in the realm of fantasy. The Met Gala, colloquially known as “fashion’s big night out”, is where the who’s who of this world congregate. And to meet up at this meeting of minds, participants took another thing that’s perfectly at home in the middle of the Venn diagram of design, art, and innovation: Polestar 2.
The Hydro chair: a glimpse into the future
Many have tried to imagine what the future might look like. Flying cars, holograms, and interstellar travel have all been considered. And a lot of silver and grey, for some reason. When we try to envision a sustainable future, though, it tends to look a bit different. Greener. Now, that vision has been realised in the shape of the chair. One that’s both silver and green.