Input/Output. That’s what the “I/O” in Google I/O, the world’s largest gathering of developers, stands for. Held in and around the Shoreline Amphitheatre in Mountain View, California, I/O is an annual event which has been running since 2008.
Attendees receive all the latest information in the world of software development (input), which they then put to work in the many codelabs* and sandboxes** at I/O (output).
The slogan of the event is “Innovation in the Open” (another meaning of “I/O”), and it’s the ideal environment in which developers can come together to discuss the latest and greatest in software development. It’s also where Google announces new products and updates to existing ones, giving the tone of their keynotes a celebratory air as the (excited and sunburnt) crowd applauds wildly for things like a single line of code.
But it’s easy to see why people are excited. The innovations being made at I/O are amazing; from augmented reality (AR) directions in navigation to better and more streamlined voice command interaction, the definition of what’s possible is being pushed further by the minute.
Which is exactly why we went there. As the Polestar 2 is the first car in the world to come with a native Android operating system featuring Google Maps, the Google Assistant and Google Play Store, we wanted to show developers what we’re doing to create a new, more modern in-car experience. We also wanted to hear from them what they thought. We even built a developer portal for just that.
We went to Google I/O with our output, and got some great input.
*A guided, hands-on coding tutorial for building new apps or adding new features to existing ones.
**A testing environment where you can independently test, monitor and evaluate software or programs.
Few things symbolise freedom like a road trip. Open vistas, unique experiences, and the feeling that something new lies just over the horizon make road trips timelessly compelling. And few places match the United States when it comes to an association with hitting the open road. Where better, then, to continue the Polestar 2 roadshow?
Sustainability. A term that has shaken off any buzzword-like connotations to become a rallying cry for the modern era. It categorises a movement that is still taking shape, one that’s seen as the answer to the unfolding situation that is the climate crisis. Industries, individuals, and initiatives are defined by how sustainable they are, from art to automotive. Especially when they come together.
When fighting for a cause, it pays to gather people together. Meetings, rallies, expositions, they’re all ways of collecting the like-minded in one place to really make progress. When that cause is a climate-neutral future, things get tricky. Assembling a global crowd in one place causes untold emissions. Electrify Expo, America’s largest e-mobility event, had a clever solution.