The best of the best. It’s an aim for us as a brand. It’s what was required to win the inaugural Polestar Design Contest. And it’s why we reached out to HOTE Design to create the models of the winning designs.
Situated in the Bavarian town of Beilngries, HOTE was founded by former Audi Design Chief Modeller Wolfgang Holzinger in 1981 and remains a family-run enterprise. They were the obvious choice when it came time to realise these designs as hard models. After all, they helped build the Precept.
We visited their facilities, cameras in hand, to document the model-making process. We also spoke with Marcus Holzinger about their thoughts on the winning designs, their process, and their take on Polestar. See above.
The journey towards more sustainable mobility has forced us to get off the beaten track. Not only was the traffic terrible, but it wasn’t getting us to where we need to go. Now, we’re entering uncharted territory. To help us navigate in a rapidly transforming world, we need a roadmap. An exponential roadmap.
The Polestar Design Contest features a truly expert jury. Polestar Head of Design Maximilian Missoni, Senior Design Manager Juan Pablo Bernal and Car Design Research Director Sam Livingstone are the ones who will evaluate every submission, pore over every detail, and ultimately determine the winners of the contest.