Sometimes, speeding things up requires slowing down. As we’ve said before, the change to greater sustainability needs to happen more quickly. This can be achieved, paradoxically, by taking a slower approach. Designing timeless products to have a longer life cycle will reduce consumption and prolong a product’s usability, whether in automotive or in fashion. Something Alexander Stutterheim understands better than most.

When we released the LCA report for our electric performance fastback, Polestar 2 we decided to put all our cards on the table. A Life Cycle Analysis takes a holistic look at the carbon impact of a vehicle over its entire life. We believe it is essential to be more transparent, so with such a strong hand, we’ve decided to play those cards again.

The near future has been a muse for countless designers. It provides a framework in which creativity can thrive alongside an inbuilt sense of realism. The Polestar Design Contest and Polestar Precept were some of our near-future explorations. “Afterworld: The Age of Tomorrow” is one of Balenciaga’s. And they’ve asked Polestar to be a part of it.

It’s important to listen to the experts. Not to invalidate the opinions of others, but experts, by definition, know what they’re talking about.

Harman Kardon creates premium, innovative audio systems for both home and automotive environments, including the Polestar 2. We spoke with designers Philipp Siebourg and Jan Geisler about the in-car audio landscape, design challenges, and the importance of high-efficiency hole patterns.

Preaching to the converted is one thing. Receiving an award from the converted is another thing entirely. Norway, a country that needs very little convincing when it comes to the merits of EVs, has just voted for Polestar 2 as the winner of the 2021 People’s Choice award.

Creating a more sustainable future is a journey, one that doesn’t end now that we have put electric performance cars on the road. It is bigger and involves more than just us. In fact, the more the merrier.

Polestar 2 first arrived in Belgium in June, when the initial shipment of customer cars made port in Zeebrugge. And in just five months, Polestar 2 has won its first award in Belgium: the 2020 AutoGids Best Car Award in the “Electric Large” category.

Get out and explore. Find new places to go and things to see. Follow the road until the road ends, and then keep going. And do it all without polluting.

We have never gravitated towards well-known locations. Polestar 1 has always been the focal point in any picture or video anyway. Keeping the background distinctive but free of landmarks kept the car in focus. After all, it would be much harder to appreciate the Mona Lisa if it was hanging on Michelangelo’s David.

Tenet (/ˈtɛnɪt/): 1. A principle or belief. 2. The latest film by Christopher Nolan. Since Polestar’s inception, our tenets haven’t changed: to accelerate the shift to more sustainable electric mobility through innovation. Therefore, we never miss a chance to redefine and reimagine. Such as our latest event in the UK.

After months of deliberations, the winners of the 2020 Polestar Design Contest have been announced. And though the field was crowded with amazing submissions, making the task of the jury panel almost impossible, two designs stood out.

High fidelity. A term used to describe a sound system’s ability to faithfully reproduce sounds without distorting them. Fidelity, taken by itself, means faithfulness to an idea or approach. A single-mindedness Polestar shares with audio innovators Harman Kardon.