Retail & Sales

Product and New Model Launch Manager, Europe

Gothenburg, Sweden

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Product and New Model Launch Manager, Europe


“If you are passionate about customer experience and feel excited about transforming a whole industry - then keep reading!”


Let us describe the challenge we offer

This is an opportunity to be part of an exciting journey to continue the launch and growth of the Polestar brand and to be part of the team leading Polestar in Europe. We are looking for someone who thrives in a fast-paced, exciting, and dynamic start-up organisation. Europe is the largest region within Polestar in terms of volume and is expanding rapidly in both market coverage and sales.

During the next phase in Polestars exciting journey, we will be launching several new products. The stewardship of this new product development is crucial. This is a key role in the business, and you will be responsible for leading and coordinating voice of customer and business for Europe into our HQ Product Development team. You will also play a pivotal role in leading and coordinating our regional new product launch plans.

This role will report directly into the Commercial Operations Director for the European Region. You will be part of a small regional team but expected to work closely with all markets within the European Region. The role will be European based, home country has some flexibility. Regular travel within Europe will be expected.

What you´ll do

The key responsibility of the role is to refine our product content and needs to ensure that our HQ Product Development team are optimizing the product proposition for our European customer and business needs. Also, key will be your role as primary lead for our regional new model launch plans. You will work closely with both the European regional team, our Global colleagues and with the Polestar Sales Units (PSU) in each of our markets.

You will for example:

  • Identify key regional competitive product trends and inform our product creation process.
  • Review and refine existing product offerings and new vehicle product content.
  • Define take to market process for limited run editions.
  • Consolidate and lead new model launch strategy and project manage the vehicle launch process.
  • Ensure efficient communication of all key product messaging with PSU teams.
  • Inform pricing strategy and ensure in market positioning is in line with strategy.
  • Identify and share best practice from within and across our European markets.
  • Travel will be expected, as you will be working closely with each of the in-market PSU teams.

Who are you?

You are driven, proactive, and see the value in collaboration and innovation. You’re excited to get in on the ground floor, helping to create and develop a company that will act as an inspiration for the rest of the industry.

You’re willing to challenge convention and investigate unorthodox solutions in order to deliver a seamless brand experience, both digitally and physically. Operationally and strategically, you are a strong and consistent performer, with exceptional leadership skills.

You should be a strong leader and capable of shaping and uniting people. You need to have proven ability to not only deliver objective results but also in defining a culture that inspires engagement and passion whilst creating desire for collective success.

Polestar - the guiding star.

We are an electric performance brand, determined to improve the society we live in. Our focus is on uncompromised design and technology. Passion and emotion drive us, electricity and innovation drive our cars. Our products are excellent, efficient and entertaining.

In Polestar’s future, there is no room for shortcuts, excuses or compromises. We are all in, dedicated on our ambition. Guiding our industry forward through pure, progressive, performance.

At Polestar, the sky is the limit.



Is this you? 

If you are interested in joining the Polestar family, don't wait with submitting your application. We apply a continuous selection process and the job post will be open until the position is filled.

Are you ready for the journey? Which is electric by the way...

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